By Philip Cosores
Tom Petty came up in the music industry in a different age of music, where getting played on the radio was the alpha and the omega of success. And while it is still important (duh, we’re radio people), the variety of mediums and platforms available to infiltrate culture must be daunting to people of Petty’s generation.
Or, maybe not, as Petty has launched radio.petty.com, which looks like a radio, but uses streaming technology to debut five songs from his weeks-away album, Hypnotic Eye.
Sure, it would have been fun to make the radio do some other things besides just stop and play, but most probably aren’t there to push buttons and adjust levels.